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31/03/2020
YKA, Trends

Post Corona: A New Kind of Healthcare

Singaporeans’ expectations of healthcare services have evolved in the last decade and are changing even more in the face of the current viral crisis. So what can we expect to see emerging?

Alternative medicine is truly back in vogue, with 41% of people foreseeing a rise in reliance on Traditional Chinese Medicine. Nearly half (47%) also expect a rise in reliance on homeopathy, a set of treatments that has never been proven to improve any condition effectively, beyond the placebo effect.



More tellingly, perhaps, two thirds of Singaporeans (66%) expect an increase in the use of mobile medicine or “telecare”, where consultations are delivered through video calls and prescription drugs are delivered.



While 69% say they are likely to use telecare in the future, as an alternative to going to the GP, the jury is still out when it comes to trust. Although 35% would trust medical advice delivered this way, 22% state they would not. Significantly, 43% remain uncertain indicating the likelihood of a major level of public education, communication and marketing down the road.

Author: Blackbox Research Team

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